If you’ve been running a blog for any length of time, you know about the different types of pages your site should have. Typically, the most popular pages on a travel blog are home, about, contact and work with me. But many travel bloggers (even the professionals) forget about the essential legal pages that protect their site. But trust me, it’s important to protect your blog.
Keep in mind that I am not a lawyer, so the content in this blog post must be treated as mere suggestions and not legal advice. Now that the disclaimer’s out of the way, I have another one.
Disclosure: Some of the links in this blog post are affiliate links, meaning I will earn a small commission if you click through and make a purchase, at no additional cost to you. Affiliate links are displayed with an asterisk*
THREE PAGES YOUR TRAVEL BLOG NEEDS TO HAVE
1. Terms & Conditions
Why you need a terms & conditions page —
. Sets rules and guidelines for using your website
. States ownership and protect your rights to your website
. Limits liability in the event of any legal action because of your website
While it’s not always required to have this page, it may actually be a legal requirement depending on your governing law 😱 Better get started writing those terms! But what if you’re not a lawyer? Here are some quick resources for finding the proper way of preparing your website terms.
How to create your terms & conditions —
. Use email newsletters and subscribe forms
. Include Shop the Post widgets or shop trackers
. Feature Google AdSense or Amazon Affiliates
Since this page is legally required if you’re creating personal data, I highly suggest that you either work with an attorney or find a trustworthy peer-reviewed template that has been created by a lawyer. Here are my suggestions, which I have used and recommended to all of my web design clients.
3. Disclosure Policy
Much like how you need to disclose when an Instagram post is sponsored, you also need to disclose sponsored blog content. But it’s not enough to add a short blurb at the end of your blog post anymore. What you need is a dedicated disclosure policy, preferably in the footer of your website.
Signs you need a disclosure policy —
. You publish or have published sponsored blog content
. You insert affiliate links or widgets into your posts
. You give your “unbiased opinion” in blog posts
With the FTC increasing their rules to create greater compliance among bloggers and influencers, it’s a good idea to get your disclosure policy completed sooner than later. This one doesn’t have to be perfect or written by an attorney, but it should show some care.
How to create your disclosure policy —
. Familiarize yourself with the official FTC Endorsement Guides webpage
. Look at (but never ever copy) what your favorite bloggers are writing
. Check out this Disclosure Policy by The Contract Shop*